Michigan Women’s Wear Market

Michigan Women’s Wear Market

This is a private wholesale trade show event.


The history of the Michigan Women’s Wear Market, also known as the “Metro-Michigan Show” began in Detroit back in 1931.  MWWM is a regional wholesale trade show produced five times a year and allows buyers to see contemporary trends and leading brands of apparel, accessories, jewelry, footwear, and gifts.

Market dates are scheduled for optimal attendance based on the fashion industry sell and delivery dates. This is a private wholesale trade show event that is not open to the public.  Entry is allowed only to qualifying exhibitors and retailer buyers.


  • February 4-5
  • April 7-8
  • June 2-3
  • September 7-8-9
  • November 3-4

Sunday 9 -6 | Monday 9 – 5

Appointments encouraged. Extended hours for appointments are available. The event will take place at he Embassy Suites Detroit-Livonia located at 19525 Victor Parkway, Livonia, Michigan.

There is no cost for Retail Buyers to attend the show;  however, qualification and registration is required.  See the Retailer Registration page for the Admission Policy and Registration Form.

Welcome Retail Buyers:

  • You will be greeted with a warm welcome and efficient registration.
  • Buyer Guides + Online Directory + Buyer’s Guide-at-a-Glance available at the Welcome & Registration Desk.
  • Complimentary coffee, tea & good morning snacks served until noon.
  • Grab-N-Go stations, rolling carts and dining areas offer delicious and affordable lunches.
  • Complimentary beverages and hearty snacks served in the afternoon.
  • Sunday Sip ‘n Stroll – Complimentary cocktails are served from a rolling cart.  Retailers are invited to sip, stroll, and see what’s new! Enjoy casual, no pressure browsing.

To learn more and to apply to the exhibit, please visit silverliningshows.com/michigan-ww-market.

Disclosure – This is a collaborative post and may contain affiliate links. By clicking and shopping, you help support Detroit Fashion News and allow us to keep reporting on all things fashionable.

Share this post

Scroll to Top