EUKONO, a fashion brand based in Atlanta, USA, made a remarkable debut at Paris Fashion Week with an exclusive presentation at the iconic Carmen.
This presentation served as an extension of the unreleased film “Systems”, a captivating in-house production that explores self-expression, heritage, and the profound connection between ritual and ancestral adornment (set to be released in September).
With its Autumn/Winter 25-26 collection, titled “THE PASSAGE”, EUKONO examines the timeless significance of clothing as both a personal and cultural reflection of our times. This collection emphasizes on exploring the dual nature of clothing—as a source of pleasure, protection, and spiritual ritual. Some key themes of the presentation are as follows :
- The fundamental necessity of transformation, both personal and societal.
- Clothing as a medium of pleasure, protection, and spiritual meaning.
- Textiles as one of humanity’s earliest and most essential technological advancements.
- Heirlooms that connect the past to the present, bridging generations through fashion.
EUKONO’s vision extends beyond the runway, with a strong commitment to fostering cultural exchange and creative dialogue between fashion, film, and art. This debut presentation offered a unique immersive experience, blending sound and performance art, to weave a connection between the past and the future of adornment.
Video: