Jovani, a globally recognized evening wear brand celebrated for its timeless elegance and exquisite designs teamed up with Miss America as the official fashion partner for this year’s 2024 competition.
The collaboration between Miss America and Jovani Fashion Ltd., heralds a new chapter in the empowerment of young women, combining the pageant’s rich heritage with Jovani’s innovative designs. This partnership promises to elevate the Miss America delegate’s presence on the national stage, fostering confidence and empowerment through fashion and education.
Since its establishment, Jovani has remained at the forefront of the fashion industry, consistently setting trends and redefining glamour in the world of high-end couture. With a rich history spanning 40 years, Jovani continues to captivate audiences worldwide with its unparalleled craftsmanship, attention to detail, and commitment to creating dresses that embody sophistication and allure.
Miss America and Miss America’s Teen contestants wore Jovani for the opening numbers and provided many of the contestant’s dresses throughout the weekend of competition. The crowning of Miss America was completed with a cape specially made by Jovani and presented by Jovani CEO and co-owner Abraham Maslavi.
“We are thrilled to welcome Jovani into the Miss America family as our official fashion partner. Their dedication to quality and trendsetting designs will beautifully showcase the young women of Miss America and Miss America’s Teen on stage” expressed Robin Fleming, CEO of Miss America.
The alliance marks a momentous occasion for both Miss America and Jovani, highlighting a collective focus on nurturing the potential of young women while emphasizing qualities beyond glamour and poise.
Abraham Maslavi, co-owner and CEO of JOVANI, expressed his enthusiasm about joining forces with Miss America. “My daughter’s collegiate journey has reinforced the importance of programs like Miss America, which not only celebrate talent and grace but also encourage academic excellence. Joining this intentional organization as it enters its 103rd year is an honor, and we are committed to making a positive difference in these women’s lives.”
“Partnering with Miss America is a tremendous honor for Jovani. We look forward to contributing to the pageant’s rich history by dressing these extraordinary women in our creations, empowering them to shine even brighter on the national stage,” added Maslavi.
Miss America’s program is the largest provider of women’s scholarships in America, administered by Miss America’s Scholarship Foundation, a 501(c)(3). For more information, visit missamerica.org, follow @missamerica on IG, Facebook, TikTok and hashtags #MissAmerica #MissAmericaFit.